Rumbo Marketing · El Paso, TX
Facebook & Instagram Ads in El Paso, TX
Meta Ads let you reach people in El Paso before they search, with scroll-stopping creative and campaigns built to generate leads.
Why it matters
Facebook and Instagram are where your customers spend their time. With the right audience, offer and creative, Meta Ads can fill your calendar or your pipeline at a cost per lead that’s hard to match.
We make the creative ourselves, so your ads don’t look like stock templates. They look like your business: real photos, real footage from your phone and copy written for the way people here talk, in English and Spanish.
What’s included
- Campaign strategy: offer, audience and funnel stage for each campaign
- Ad creative: images, carousels and ad copy in English and Spanish, plus short video edits made from footage you film on your phone (we tell you exactly what to shoot)
- Pixel and Conversions API setup so results are tracked accurately
- Lead forms and landing pages built to capture and qualify leads
- Retargeting for people who visited your site, watched your videos or engaged with your page
- Weekly optimization and monthly reporting focused on cost per lead and customers
Who it’s for
Meta Ads work well for businesses with a visual story or a strong offer: home improvement, restaurants, fitness, beauty, events, education and local retail. They’re also the best way to reach bilingual audiences across El Paso and Ciudad Juárez.
How we work
- Free audit. We review where you stand today and where the opportunities are.
- Plan. You get a clear plan with priorities, timeline and monthly cost.
- Launch. We do the work and keep you updated.
- Report and improve. Every month you see what’s working and what we’re changing next.
Frequently asked questions
Will Facebook and Instagram ads work for my business?
They work best when you have a clear offer and a service people can see: home services, clinics and med spas, restaurants, fitness, events and local retail. For urgent needs people search for, like an emergency repair, Google Ads usually performs better. We’ll tell you honestly which fits.
What budget do I need?
The minimum ad budget is $500/month, paid directly to Meta. Management starts at $397/month plus a one-time $397 setup that covers your pixel, audiences, campaigns and first round of creative. If you also run Google Ads with us, management for both is $797/month.
How do you avoid low-quality leads?
Facebook leads can be cheap but cold. We add qualifying questions to lead forms, send traffic to landing pages when it makes sense, and track which leads become customers so we can cut what isn’t working. Fast follow-up on your side makes a big difference.
What do you need from me?
Access to your Facebook page and Business Manager, phone clips recorded with our shot list, quick approvals on creative, and someone ready to answer new leads quickly.
Can you run ads in Spanish?
Yes. Our team is bilingual, and we run campaigns and creative in Spanish, English or both, depending on who buys from you.
Do you make the ad creative?
Yes. We design the images, write the copy, and edit short videos from clips you record on your phone. No production crew needed.
Not sure where your marketing is leaking customers?
Tell us about your business. We’ll review your website, Google presence and ads, and send you a short, honest list of what to fix first. No cost, no pressure.